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Kim and Mauborgne Honored as Two of the Four Leading Thinkers in Harvard Business Review’s 100-year Celebration

5 Compelling Strategy Canvas Examples You Can Learn From
"Every company wants one, yet only a few companies have one: a compelling strategy," write Chan Kim and Renée Mauborgne in...

How to Draw a Strategy Canvas (with Template)
If you want to stand out from the crowd and make your competition irrelevant, you need to understand first where you are...

What is Red Ocean Strategy and Why You Need to Shift to a Blue Ocean
Excerpts from Chan Kim & Renée Mauborgne’s Blue Ocean Strategy (2015), Blue Ocean Shift (2017), and their How Strategy...

Stitch Fix: A Blue Ocean Strategy in Retail
Based on the case study, Artificial Intelligence: Stitch Fix – A Blue Ocean Retailer in the AI World, written by Chan Kim,...

Invention vs Innovation: The Important Difference for Your Organization’s Future Growth
Includes excerpts from Chan Kim & Renée Mauborgne’s Blue Ocean Strategy (2015) and Blue Ocean Shift (2017) and the case...
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