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How to Be a Blue Ocean Strategist in a Post-pandemic World
Written by Chan Kim and Renée Mauborgne, with Mi Ji, Senior Executive Fellow at the INSEAD Blue Ocean Strategy Institute ...

Ted Dacko wins 2022 Global Blue Ocean Leadership Award
Five years ago, in 2017, the idea for the Global Blue Ocean Leadership Awards was born. The aim was to create an award...

A Blue Ocean Compass for Your Post-Covid Strategy
Written by Chan Kim and Renée Mauborgne, with Mi Ji, Senior Executive Fellow at the INSEAD Blue Ocean Strategy...

From Red to Dead: CNN+
Written by Michael Olenick, Institute Executive Fellow at the INSEAD Blue Ocean Strategy Institute.Completing their...

Select the Right Strategic Initiatives to Plan Your Company’s Future Growth
Excerpts from Chan Kim & Renée Mauborgne’s Blue Ocean Strategy (2015) and Blue Ocean Shift (2017) and their How to...