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From Blue Ocean Strategy to Nondisruptive Creation
An Alternative Path to Growth Where Business and Society Can Thrive Together
By Chan Kim and Renée Mauborgne
Empowering High School Entrepreneurs
In June 2018, Ted Dacko was appointed Executive Director of the Blue Ocean Entrepreneurship Competition for high school...
Reimagining Veterinary Care: The Blue Ocean Strategy of PetWellClinic
Based on the case study, PetWellClinic: Shifting from a Red to a Blue Ocean, written by Executive Fellow at the INSEAD Blue...
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