BLUE OCEAN BLOG
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FEATURED ARTICLE
Kim and Mauborgne Honored as Two of the Four Leading Thinkers in Harvard Business Review’s 100-year Celebration
Ocean Plastic Pollution: Boyan Slat Ocean Cleanup Mission
Boyan Slat is a 23-year-old Dutch inventor who doesn’t believe in modest solutions to big problems. And the problem he has...
The Ultimate Workout: How One Gym Shed the Competition in the Fitness Industry
Daniel Nyiri and his wife Nina founded 4UFitness in 2014. Sinking in a red ocean with just a handful of new clients each...
Cutthroat Competition in the Legal Industry: How One Law Firm Moved Beyond Competing
The legal industry is highly competitive, but finding new customers doesn’t have to be a cutthroat business. Otabek...
Do You Have the Mind of a Blue Ocean Strategist?
How do blue ocean strategists see new opportunities where others see only red oceans of declining profits and slow growth?...
Chan Kim and Renée Mauborgne Top Thinkers50 Ranking
At the top of the list in the number one spot are Chan Kim and Renée Mauborgne. Chan Kim and Renée Mauborgne are professors...
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