by The Blue Ocean Team | Sep 23, 2021 | Uncategorized
The legal industry is highly competitive, but finding new customers doesn’t have to be a cutthroat business. Otabek Suleimanov, a partner at Central Asian law firm, Centil, explains why the firm set out to make a blue ocean shift, the pain points it uncovered for...
by The Blue Ocean Team | Sep 23, 2021 | Uncategorized
Daniel Nyiri and his wife Nina founded 4UFitness in 2014. Sinking in a red ocean with just a handful of new clients each month, they now have a hard time scheduling the booming number of customers. Daniel tells us how he applied a blue ocean approach to shift from red...
by The Blue Ocean Team | Sep 23, 2021 | Uncategorized
Since its launch in May 2014, over 2,000 businesses now use VerbalizeIt’s business platform. Revenue has been growing 40% month-over-month. With Salesforce and Vimeo as key partners and Samsung and Udemy among initial customers, is VerbalizeIt on a path to create a...
by Chan Kim & Renée Mauborgne | Oct 20, 2021 | Uncategorized
Every year streets and office buildings across Britain will be filled with people wearing red noses, and schoolchildren and celebrities alike will take on challenges to raise money for the charity, Comic Relief. Red Nose Day and Red Nose Night, as the related events...
by The Blue Ocean Team | Oct 21, 2021 | Uncategorized
Blue Ocean Strategy, created by W. Chan Kim and Renée Mauborgne, goes beyond business. In New England a group of people felt inspired to bring back faith and spirituality to an increasing number of people leading predominantly secular lives. If the last time you...
by The Blue Ocean Team | Sep 10, 2021 | Uncategorized
Did you know that 66% of millennials want to start their own business and Generation Z (those born after 1995) are predicted to be even more entrepreneurial than that? But there’s one fact that gets in the way of these youthful ambitions: only 45% of new businesses...
