APPLYING THE SIX PATHS FRAMEWORK TO RECONSTRUCT MARKET BOUNDARIES
The six paths framework is a systematic approach that helps you break away from conventional thinking by shifting your perspective.
Learn how to apply the six paths framework to reconstruct market boundaries in Chapter 10 of BLUE OCEAN SHIFT.
Blue Ocean Sprint
The official online course to learn the essentials of blue ocean strategy and shift.
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Blue Ocean Strategy Practitioner Program
Join the ranks of elite blue ocean strategy practitioners with our globally recognized program.