by Chan Kim & Renée Mauborgne | Sep 9, 2021 | Uncategorized
We recently had the opportunity to interview Shawn Busse, CEO of Kinesis a Portland marketing firm founded in 2000. When his company started to feel the impact of the downturn in 2009, Shawn turned to Blue Ocean Strategy to change the course of the company and steer...
by The Blue Ocean Team | Sep 9, 2021 | Uncategorized
Getting a good job when you are freshly graduated is tougher than ever. According to the Federal Reserve Bank of New York, about 44 percent of recent graduates are underemployed – either working full time at a job for which he/she is overqualified, or at a part-time...
by Blue Ocean Contributors | Sep 9, 2021 | Uncategorized
By Colin Weston, host of The ModGolf Podcast When I first looked at golf six years ago through my entrepreneurial lens, I saw an industry that was both in deep trouble and ripe for innovative creativity. The golf industry was on the decline, as over 20% or five...
by The Blue Ocean Team | Sep 9, 2021 | Uncategorized
What is student success? And how to be a successful student? If you have asked yourself these questions, then you have probably spent a bit of time comparing yourself to those around you: your academic achievements, job prospects, popularity, and all the things that...
by The Blue Ocean Team | Sep 9, 2021 | Uncategorized
If you’re like most managers in the world, then growing your business or improving your company’s performance is probably top of your agenda. But this also means you’re under pressure to leave your comfort zone and try new things – with all the insecurity (and...
by The Blue Ocean Team | Sep 9, 2021 | Uncategorized
If you’re like most professionals, you understand the importance of having a career development plan. By having a strategy for your career development, you can identify the steps you need to take to achieve your long-term goals. Having a clear strategic plan...
by Chan Kim & Renée Mauborgne | Sep 9, 2021 | Uncategorized
YouTube, Twitter, Facebook, Wikipedia, smartphones. Can’t imagine your life without these. Right? Yet none of these existed just a stone’s throw back. In the past decade, the world has changed in significant ways, with dramatic shifts in almost everything we do. These...
by The Blue Ocean Team | Sep 10, 2021 | Uncategorized
Conventionally, market creation has been seen as the result of a trial-and-error process and the domain of entrepreneurs with certain traits like animal instinct and single-minded determination. The economist Joseph Schumpeter, known for his concept of ‘creative...
by The Blue Ocean Team | Sep 10, 2021 | Uncategorized
In 2017, Wired magazine described Estonia as ‘the most advanced digital society in the world’. But how did the former Soviet Republic on the edge of the Baltic Sea achieve such an accolade? It created a blue ocean of high differentiation and low cost through its...
by Chan Kim & Renée Mauborgne | Sep 8, 2021 | Uncategorized
Releasing the ocean of untapped talent and energy of employees is something few companies can afford not to do. Visualizing blue ocean leadership in comparison to conventional leadership practices will help you with implementation. Blue Ocean Leadership Mind Map The...
