blue ocean strategy

Tipping Point Leadership Simulation

Description:
The case entitled, ‘Leading the City of Los Rios into a Blue Ocean’ is a challenging hands-on exercise which allows participants to execute a strategic shift fast and at low cost using the key concept of tipping point leadership. Situated in the fictitious city of Los Rios in Central America, the newly elected mayor has just announced a new strategy for Los Rios that would bring new life to the city and let it stand apart again.  The new strategy simultaneously offers unprecedented value to businesses and families while lowering the costs of city government so that Los Rios can break out of the red ocean of bloody competition and set sail into the blue ocean of new market space. This case provides the conceptual backdrop to an accompanying hands-on simulation to be run in class that is available for free download. In the simulation, players assume the role of Los Rios’ Head of Police who must apply tipping point leadership principles to overcome the cognitive, resource, motivational and political hurdles that the department faces to successfully implement the Mayor’s blue ocean strategy for the city. This case and the accompanying computer simulation come with a comprehensive teaching note and includes an instructor manual. They are excellent for both MBA and executive audiences. 

Case: Leading the City of Los Rios into a Blue Ocean

Teaching Note: Leading the City of Los Rios into a Blue Ocean

Computer Simulation: Tipping Point Leadership in Action

Please note that this is the version 1.0 of the simulation. You will find FULL instructions on how to install and use this simulation in the teaching note, however, we highly recommend that you download and install the software several weeks before your session so that you have time to address any eventual technical problems you may encounter.

Click here to request access to the simulation (only available to professors) PC compatible- Large file size, DSL recommended.