blue ocean strategy


International Bestseller

The 2011 Strategy Award
#2 World Business Thinkers 2011
2011 Leadership Hall of Fame
Best selling book of the decade (2000-2010)
Best Book of 2005
Top Ten Business Books of 2005

Strategy and Business

#1 Strategy Book of 2005
Best Business Book 2005
#1 Bestselling Book
Prix des Dirigeants Commerciaux de France 2009

Blue Ocean Strategy has been selected by 2 prominent Chinese national book lists as:

  • One of the 40 most influential books in the History of the People's Republic of China (1949-2009) in the category of ‘Economics and Finance’ amongst Adam Smith's ‘The Wealth of Nations’, Milton Friedman's ‘Free to Choose’, Joseph Schumpeter's ‘Capitalism, Socialism and Democracy’, and Samuelson and Nordhaus' ‘Economics’.
  • One of the 40 most influential books in the three Decades of China’s Reform and Opening to the outside world under the category of « Economics and Finance »

The Belgian business journal TRENDS selected the book Blue Ocean Strategy as one of the 10 best Management books of the last decade. – January 2010.

Selected in 2007 as one of the thirty most influential books in the last 25 years in Taiwan.

Best Business/Economics Book in:

Canada, China, Germany, Iceland, Israel, Italy, Japan, Korea, Latin America, Malaysia, Poland, Scandinavia, Singapore, South Africa, Taiwan, UK, USA


Trademarks | © Kim & Mauborgne, 2012