Question 2 of 6

BOS is another differentiation strategy?

You chose true, this is an incorrect answer.

BOS is not a repackaged differentiation strategy. In competitive strategy, differentiation is achieved by providing higher value at a higher cost. It is a strategic choice that reflects the value-cost trade-off in a given market structure. In contrast, BOS is about breaking the value-cost trade-off by reordering and reconstructing market realities in a fundamentally different way; it is about pursuing differentiation and low cost simultaneously.

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