Question 2 of 6

BOS is another differentiation strategy?

CORRECT! You chose 'False'

BOS is about breaking the value-cost trade-off by reordering and reconstructing market realities in a fundamentally different way; it is about pursuing differentiation and low cost simultaneously. In contrast, in competitive strategy, differentiation is achieved by providing higher value at a higher cost -it is a strategic choice that reflects the value-cost trade-off in a given market structure.

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